Here's the graph I came up with the other day after searching for the appearance of certain words in The New York Times between 1996 and 2005.

"Portal," "cyberspace," and "home page" have all significantly decreased in frequency while "blog" and "blogger" (and their variations) have dramatically grown. "Social network," while not showing the same path as "blog," has more than doubled in the past two years. I'd expect this trend to continue. When searching for "folksonomy," there were four appearances, all in 2005. "Lumber" acts as a control term and remains relatively stable.

What this demonstrates above all is the extension of the "Web 2.0" terminology into old media. There is a very clear moment in the Times when "blog" and "blogger" appeared: with a single article in 2001. For many, old media sources, like The New York Times acted as the initial gatekeeper for new media networks so it is critical to look at the interaction between the two rather than isolate them.