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July 31, 2007

A Quick Change in Terminology

I've written about self- and social-classification on this blog before. Recently, however, I've been revisiting the concept and the social formations that are produced as a result. For reference, here is are a couple quotes from previous entries that illustrate these ideas:

"One way to describe our current mode of web-based interaction is to call it self- and social-classification. The root of interaction among these new media has been to classify ourselves and others. Our interactions leave marks on the participants, and these marks are stored and become the basis for future interaction and perception. Web-based media has literalized this to the point where these marks—and their archivization—are the oft-unspoken goal of interaction. As a result, we continually develop our grand and subtle, yet all-encompassing and controlling, cultural archive of identity."
...and
"Thus the control that Palmer talks about still does occur, but it occurs not solely from some capitalist ubergeist, but from ourselves, our multiple tendrils of identity, and the emergent effects of the resulting network."
In both these instances I was writing about the subjective and control effects of web-based interaction from the perspective of the individual. Yet I pulled back to look at the produced social formations I fell back on ideas like the panopticon.

I now think that a more descriptive and theoretically useful term would be assemblage, in the Deleuzian sense. This concept fits neatly with the idea that self- and social-classification constitute the relations that form a larger entity. Web-based interaction produces assemblages ranging from MySpace groups, to social networks, to P2P networks. All involving numerous territorializing and deterritorializing elements.

More on this when I find a quiet evening...

July 17, 2007

Three Good Things

Too busy to write a real entry this week. I might get to it in the next few days, though.

In the meantime, here are some interesting things I've been reading (or intending to) lately:

July 09, 2007

On Death, Social Networks, and Johnny Cash on Facebook

On this blog I've often written about death and nostalgia in the context of online social networks. It's a theme one sees expressed throughout the web as it becomes a medium for our projected and distributed subjectivities. From Elliott Malkin's thoughtful piece, Cemetery 2.0, to MySpace pages acting as informal memorial sites as well as embodiments of/surrogates for the deceased (many collected at MyDeathSpace), it's clear that online social networks' archival purpose serves a nostalgic impulse for both the past and the present. Profiles are created and edited to reflect an idealized, nostalgized present vision of the individual - and if this person passes away, their presence (or, presents) remain.

So I was intrigued when I saw TechCrunch's post about Respectance, which is a well designed online memorial site billed as a social network for the deceased. In some aspects it resembles a very slick version of FindAGrave - which allows visitors to leave virtual flowers at the gravestone and personalized notes - but it also seems to imply a presentness usually reserved for the living or the living online spaces of the deceased (a MySpace page for an expired teen, for example). Each dead person has associated media such as videos and photos and even allowing them to have "friends."

While I can't say that such developments as Respectance or FindAGrave's social aspects are all that surprising, they do feel a bit forced. The developers have clearly caught on to the same sense of nostalgia that surrounds social networks and is seen most strongly around profiles of the deceased, but these pages come across as more of a false and shallow nostalgia compared to the ad-hoc memorial one sees on Facebook or MySpace. On these latter sites, the dead walk among the living as though they have not departed at all, where as Respectance seeks to segregate the dead.

Several years ago, when Facebook had just recently launched, I created a profile for Johnny Cash, a short time before he died (if I remember correctly). While at the time I had no high-minded purpose, it was simply an expression of my admiration and a test of the limits of the then-new service, the profile became an informal memorial for the singer after his death. He had hundreds of friends at schools across the country and many users would leave messages on his birthday every year. I tried to respect visitors' use of the profile as a space for remembrance by accepting all friends, pictures, and comments.

Slightly less than a year ago, the Facebook administrators deleted the Johnny Cash profile I made (there are still several up, but I proudly claimed to be the first). I sent and e-mail to an administrator stating my curatorial purpose with the profile, and in the response I received was this sentence:

"...one of Facebook's main goals is to facilitate meaningful relationships between living people. We do not want to have a number of profiles of deceased celebrities intermingling with living users."
A fair point in some respects, but ultimately it shows that Facebook fails to see profiles as anything beyond an expression of individual identity. In practice, a profile is far from singular, incorporating the flows of many subjectivities. The profiles of the deceased embody this multiple subjective view even more so by removing the originating singularity and remaining as a memorial space for users.

The Johnny Cash profile was a successful memorial exactly because he was intermingling with living users. This is something that the people at Facebook and Repectance both fail to see.